Cookie Policy

Last updated: 25 February 2026

This Cookie Policy explains how Tower Rush uses cookies and similar technologies on our website. It describes what cookies are, why we use them, and how you can manage your preferences. This policy should be read alongside our Privacy practices.

1) What are cookies?

Cookies are small text files stored on your device (computer, phone, tablet) when you visit a website. They help websites work properly, remember settings, and understand how visitors use the site. We may also use similar technologies such as pixels, tags, local storage, or SDKs (we refer to all of these as “cookies” in this policy for simplicity).

2) How we use cookies

Tower Rush may use cookies to:

Make the Site work correctly (core functionality and security)
Remember your preferences (e.g., language, cookie choices)
Measure and improve performance (analytics, page popularity, errors)
Support marketing/affiliate tracking (where links to third-party partners are used)

Some cookies are set by us (“first-party cookies”), and some are set by third parties (“third-party cookies”) such as analytics or advertising partners.

3) Types of cookies we may use

A) Strictly Necessary Cookies

These cookies are essential for the Site to function and cannot be switched off in our systems (in most cases). They are usually set in response to actions you take, such as setting privacy preferences or filling in forms.

Examples:

Security and fraud-prevention cookies
Load balancing cookies
Cookie consent preference cookies

B) Functional Cookies

These cookies allow the Site to remember choices you make to provide enhanced, more personalised features.

Examples:

Remembering language or region settings
Remembering layout preferences

C) Performance / Analytics Cookies

These cookies help us understand how visitors use the Site (e.g., which pages are most visited, how long people stay, what errors occur). We use this information to improve the Site.

Examples:

Measuring page views and clicks
Identifying broken pages or slow loading

D) Marketing / Affiliate Cookies

These cookies may be used to track referrals when you click a link to a third-party partner (for example, a casino operator). This may allow us to receive a commission if you take an action on the partner’s site, at no extra cost to you.

Examples:

Tracking that you came from Tower Rush to a partner site
Measuring marketing campaign performance

4) How long cookies last

Cookies can be:

Session cookies — deleted when you close your browser
Persistent cookies — remain on your device for a set period or until you delete them

The duration depends on the cookie’s purpose and settings.

5) Third-party cookies and external links

Some pages may include third-party tools or outbound links. Third parties may set cookies and use tracking technologies under their own policies.

Tower Rush does not control third-party cookies once you leave our Site or interact with third-party embeds. We recommend reviewing the relevant third-party privacy/cookie policies.

6) Managing cookies (your choices)

You can control cookies in several ways:

A) Cookie consent banner (where available)

If the Site shows a cookie banner, you can accept, reject, or customise optional cookies (such as analytics and marketing). Strictly necessary cookies may still be used because they are required for the Site to operate.

B) Browser settings

Most browsers let you:

Block cookies
Delete cookies
Set rules for specific websites
Receive alerts before cookies are stored

How to do this depends on your browser (Chrome, Safari, Edge, Firefox, etc.).

C) Device settings (mobile)

Mobile devices may offer additional controls for tracking and advertising identifiers through system settings.

Note: If you block or delete cookies, parts of the Site may not work properly, and you may need to reset preferences each time you visit.

7) Cookies used for gambling-related content (if applicable)

If Tower Rush includes information about real-money gambling, please remember:

Gambling services are provided by third-party operators
Those operators may use their own cookies, including for identity checks, security, and responsible gambling tools
Always review an operator’s cookie and privacy policies before signing up or depositing

8) Updates to this Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legal requirements, or how we operate. The “Last updated” date at the top shows when it was last revised.

9) Contact us

If you have questions about this Cookie Policy, contact:

Address: 21 Wardour St, London W1D 6PN, UK
Email: [email protected]